Samsung Rewards is an innovative loyalty advertising campaign brought by Hardwarezone. Leveraging the Gimmie loyalty platform, Hardwarezone launched the first-of-its-kind campaign in Singapore recently to connect brands and customers better through loyalty advertising.
Facebook’s popularity with online users and brands who are looking to establish their presence within its large online community is proving itself as the go-to platform for brands and their consumers to interact. To date, Facebook boasts an impressive 1.3 billion monthly active users who spend an average of 18 minutes per visit according to a verified statistic source here. Facebook pages are a staggering 54,200,000, meaning reputable brands who were early adopters of the platform are likely to have already established their pages there. With growing emphasis on connecting with consumers on digital platforms, brand marketers are putting a digital marketing strategy in place that not only recognise this reality, also explore innovative ways to engage their customers on this platform.
28 August 2013 – Gimmie World Cookyn Party
How do we practice gamification to increase engagement within our company? We intentionally picked to do a game-like activity together to test out.